Boris Prondzinski

Boris Prondzinski, Managing Director

MediaMarktSaturn

In his role of Managing Director at  MediaMarktSaturn Retail Media, Boris Prondzinski is  leading the international retail media business of MediaMarktSaturn and is now expanding across Europe.

Since May 2014, Prondzinski built up the Otto Group Media as a 100% Subsidiary of the Otto Group and managed the business as COO. Moreover, he founded the data alliance between the Otto Group and the Ströer Group in 2018.

Prondzinski is a digital expert with a track record developing new business models internationally, notably in Latin America, Europe, and Asia.

Before joining MediaMarktSaturn, Prondzinski was Managing Director at Weischer.